30/01/2014 16:24:58

Scott "Ote" Berry accepts Exemption to THE AMERICAN

 Four-Time World Champion Steer Wrestler, Scott "Ote" Berry

Accepts Exemption Invitation to Compete at

 World's Richest One-Day Rodeo, RFD-TV's THE AMERICAN presented by Polaris

RANGER

Pro Rodeo Hall of Famer comes out of retirement to compete in the steer wrestling event

OMAHA, Neb. - Four-time world champion Ote Berry has accepted an exemption invitation to get back in the arena to compete in the steer wrestling event during RFD-TV's THE AMERICAN, presented by Polaris RANGER, on March 2 at AT&T Stadium in Arlington, Texas.

Berry's career started at the age of six competing in the steer-riding event and later graduated onto steer wrestling. He joined the PRCA in 1982 and competed in his first National Finals Rodeo in 1985 where he won his first world title. He has qualified for the NFR World Finals a total of fourteen times and won four world titles in 1985, 1990, 1991, and 1995.  Berry is revered for his sportsmanship and has been given the nickname the "Quiet Champion." In 1998 Berry was inducted into the Pro Rodeo Hall of Fame.

"I was inspired to get back into shape and into the saddle after retiring in 2006 and the exemption invitation gives me the opportunity to do just that," said Berry. "THE AMERICAN is stepping up the game of rodeo and could change the way athletes participate in the sport.  I'm excited to be part of this history making event."

Ote is the fourth athlete chosen by THE AMERICAN's sanctioning bodies as one of the limited exemptions. The latest exemption announcement came in the form of a head-to-head match-up between Eight-time World Champion, Joe Beaver and Eight-time World Champion, Fred Whitfield. The two will compete at the semifinals for the tie-down roping exemption.

Other exemptions awarded include; Eleven-time World Champion, Charmayne James for barrel racing, Two-time PBR World Champion, Justin McBride for bull riding and Seven-time World Champion, Dan Mortensen for saddle bronc. Additional exemptions will be announced leading up to March 2.

 "To have Ote on the roster as one of our exemption athletes, speaks to how special this event truly is; we are honored to have him join us on March 2" said Randy Bernard, Rural Media Group CEO and president. "Ote has always been a great ambassador to the sport of rodeo and to the state of Oklahoma. The fact that he is coming out of retirement to compete proves that THE AMERICAN is about the fans and the athletes."

THE AMERICAN will take place on March 2 at the home of the Dallas Cowboys, AT&T Stadium, in Arlington, Texas. With a $2 million payout, it will be the richest one-day rodeo in history. Of the qualifiers, the Top-five winners in each rodeo event at the semifinals will advance to compete in THE AMERICAN against the best in the world.

"Ote is one of those guys you look up to and want to be like, he's a legend. He was always really good to me and sometimes when you're competing, you need that athlete you admire to inspire you," said Sid Steiner, 2002 World Champion. "For him to compete in THE AMERICAN, shows what an exciting time it is for rodeo and for the cowboys competing for a big payday and exposure."

Tickets for THE AMERICAN semifinal being held in Mesquite, Texas, Feb. 22-23, 2014, are available for $14, $20 and $30, not including taxes. They can be purchased at the Mesquite Arena's box office and at americanrodeo.com

Tickets for RFD-TV's THE AMERICAN, presented by Polaris RANGER, and the Iron Cowboy V are on sale at the AT&T Stadium Box Office, all Ticketmaster locations and at americanrodeo.com.  Prices for each event range from $20 to $150, not including taxes.

###

Notes to Editors:

About RFD-TV's THE AMERICAN Presented by Polaris

RANGER

: Taking place at Dallas Cowboys' AT&T Stadium on March 2, 2014, with an estimated attendance of 75,000, RFD-TV's THE AMERICAN Presented by Polaris RANGER is the single largest 1-day cash prize event in the entire history of rodeo. With $2-million on the line, the best athletes in the world will be gathering in Dallas to compete in one epic day of raw rodeo will, skill and power. THE AMERICAN is inviting the top 10 athletes in each of the traditional rodeo sports as well as the top 10 from the PBR.  The top 10 bull riding contestants will be invited after the PBR World Finals in Las Vegas, and the remainder of the primary rodeo sports contenders, will be determined after the top ten in the world standings are named.  In addition to the 10 invites, THE AMERICAN will make five additional spots available for any rodeo athlete in the world through five regional qualifiers. If one of those athletes goes on to win their respective event at THE AMERICAN they will split an additional bonus pool of $1-million dollars in prize money. With the help of broadcast partners and sponsors, RFD-TV will be broadcasting the event LIVE on the day, helping to bring the totality of this defining western sports experience to a wide national audience. For more information, please visit: www.americanrodeo.com and www.RFDTV.com.  Follow us on Twitter @RFDTVAMERICAN and on find us on Facebook: www.facebook.com/RFDTVTheAMERICAN

About Rural Media Group, Inc. (RMG): Rural Media Group, Inc. is the world's leading provider of multimedia content dedicated to the rural and western lifestyle.  RMG is the parent company of RFD-TV, FamilyNet, RURAL TV, RURAL RADIO on SiriusXM channel 80, RFD-TV the Magazine and RFD-TV the Theatre. RFD-TV, the flagship network for RMG, launched in December 2000.  RFD-TV is the nation's first 24-hour television network dedicated to serving the needs and interests of rural America with programming focused on agriculture, equine and the rural lifestyle, along with traditional country music and entertainment. RMG acquired FamilyNet, America's trusted entertainment network dedicated to providing wholesome and responsible viewing choices for today's diverse family.  RURAL TV produces rural business news covering commodity markets for both cash and futures. Daily productions include Market Day Report and the Rural Evening News. RMG networks are distributed into more than 63-million homes worldwide by DBS, telco and cable systems including DISH Network, DIRECTV®, Comcast, Verizon FiOS TV, AT&T U-Verse, Mediacom, Charter, Optimum, Brighthouse, Suddenlink, Time Warner, Cox, and more than 600 independent rural cable systems. RFD-TV The Magazine is the print programming guide for the networks, which has attracted over 180,000 paid subscribers.  RFD-TV The Theatre is a 2000 capacity soft seat venue in Branson, MO where entertainment programming is produced.  Corporate headquarters are in Omaha, NE, and production operations are in Nashville, TN.  For more information, visit www.rfdtv.com, www.myruraltv.com, and www.familynet.com.  Follow us on Twitter and Facebook: @OfficialRFDTV @RURALTV @FamilyNet @RURALRADIO80             


This announcement is distributed by NASDAQ OMX Corporate Solutions on behalf of NASDAQ OMX Corporate Solutions clients.

The issuer of this announcement warrants that they are solely responsible for the content, accuracy and originality of the information contained therein.

Source: Rural Media Group via Globenewswire

HUG#1758137

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