12/07/2018 23:26:53

UBM Fashion Announces Exciting Launch of All New ShopTheFloor Digital Platform

NEW YORK, July 12, 2018 (GLOBE NEWSWIRE) -- UBM Fashion, the world’s leading organizer of trade shows for the fashion industry, today announces the debut of the all new, updated version of ShopTheFloor – the fashion industry’s largest digital tradeshow and social marketplace.  ShopTheFloor’s new and improved B2B platform includes a refreshed look and feel, updated, easy-to-use experience, and direct access to the largest, qualified network of new and notable fashion brands and retailers. 

“In an ever-changing retail landscape, it’s important to keep things fresh and moving.  As part of this, we are excited to announce the launch of the all new ShopTheFloor” says Vince Tsai, SVP and GM for ShopTheFloor. “This launch includes a redesign of the shopping and order taking process, as well as a new mobile-friendly responsive design to accommodate our “on-the-go” retail buyers.  In addition, we recently launched ShopTheFloor Premium, which includes a set of features like SalesMatch and Lead Analytics to better help brands further grow and drive new business.”

UBM Fashion commissioned branding and advertising agency CoolGraySeven to develop and execute ShopTheFloor’s new visual brand identity and tagline ‘mobilizing fashion + commerce', which reinforces ShopTheFloor's position as the fashion industry's largest digital tradeshow and social marketplace.

“We wanted to build a world for ShopTheFloor that was dynamic, compelling and would evoke the idea of constant movement and connectivity. It was also important for us to tell the story of ShopTheFloor’s broad range of fashion categories and product classifications. The new visual identity for ShopTheFloor brings all of these pieces together under a single, cohesive style that feels modern and cool.” said Andrew Egan, founder/executive creative director of CoolGraySeven

In addition to an updated look and feel, the NEW ShopTheFloor benefits include:

For Brands:

  • Enhanced brand profile and product showroom management and order capture

  • Prime visibility and exposure opportunities to over 25,000 retail buyers

  • Powerful new lead generation tools

For Buyers:

  • Curated shopping experience with a dedicated trend forecasting team, top industry picks and inside tips to what retailers are buying

  • Simple order capture process with the ability to order multiple SKU’s, sizes, and colors

For more information on ShopTheFloor, visit www.shopthefloor.com

About ShopTheFloor | ShopTheFloor is the fashion industry’s leading digital tradeshow and social marketplace.  The secure digital platform allows brands to showcase their wholesale collections anytime and anywhere.  ShopTheFloor also gives brands the opportunity to meet new buyers, stay in touch with current ones, and process orders from wherever it’s convenient. Only qualified buyers and brands can join ShopTheFloor’s exclusive fashion community.

About UBM Fashion | UBM Fashion is organized by UBM, which in June 2018 combined with Informa PLC to become a leading B2B information services group and the largest B2B events organizer in the world. To learn more and for the latest information visit www.ubm.com and www.informa.com.

UBM Fashion Media Contact:

Beth Cowperthwaite

VP, Corporate Communications

UBM Americas

beth.cowperthwaite@ubm.com

203.414.0865

Primary Logo

Post comment

Related debate

  • 1 week
  • 1 month
  • 1 Year
15 Jul
VWS
  Her i sommervarmen har jeg kigget lidt på Vestas kvartalsregnskaber og udviklingen i driftsmargine..
45
18 Jul
ZEAL
Baronen du er kandidat til stoerste selvfede narrehat herinde, uanset hvor mange gange du gentager d..
21
17 Jul
EI
Kære brugere   Som i har bemærket, er der igen til morgen problemer med vores streaming. Realtidskur..
17
16 Jul
DANSKE
Har du fået nej til en kassekredit nede i Danske Bank ?
17
17 Jul
VWS
MHI Vestas har nu øget sin ordrebeholdning til over 5GW, og der kommer meget mere endnu, og til næst..
16
17 Jul
 
USA har den svageste og mest retarderede præsident, som de nogensinde har haft.
14
19 Jul
GOOGL
Trump er uduelig og Putin benytter alle muligheder for at sætte splid internt i US og alle andre ste..
12
18 Jul
ZEAL
Ja, du har sagt og skrevet meget, og da det ikke er bedre end nedenfor, så har det ikke den store ef..
12
18 Jul
 
Dine reklamer afspejler din ageren på nettet. Tak dig selv for dine kinesiske reklamer
11
19 Jul
 
Hej Paknet. Æhæm, altså, hvordan skal jeg skære denne kage? Du ER tydeligvis ny på markedet, og der ..
10

HSBC Bank Plc : Form 8.5 (EPT/RI) - Lonmin PLC

22/02/2018 10:54:53
FORM 8.5 EPT/RI) PUBLIC DEALING DISCLOSURE BY AN EXEMPT PRINCIPAL TRADER WITH RECOGNISED INTERMEDIARY STATUS DEALING IN A CLIENT-SERVING CAPACITY Rule 8.5 of the Takeover Code (the "Code") 1.         KEY INFORMATION (a) Name of exempt principal trader: HSBC BANK PLC (b) Name of offeror/offeree i..

Rathbone Brothers Plc : Preliminary announcement of 2017 results

22/02/2018 07:00:19
Funds under management up 14.3% to £39.1 billionThis is a preliminary statement of annual results published in accordance with FCA Listing Rule 9.7A. It covers the year ended 31 December 2017. Mark Nicholls, Chairman of Rathbone Brothers Plc, said: "UK and global investment markets performed well in 2017, with some indices reaching record levels towards the end of the year. This outcome has b..

Elliott Capital Advisors, L.P : Form 8.3 - GKN Plc

Related news
21/02/2018 15:25:10
FORM 8.3 PUBLIC OPENING POSITION DISCLOSURE/DEALING DISCLOSURE BY A PERSON WITH INTERESTS IN RELEVANT SECURITIES REPRESENTING 1% OR MORE Rule 8.3 of the Takeover Code (the "Code") 1.         KEY INFORMATION (a) Full name of discloser: Elliott Capital Advisors, L.P. (for itself and related general partners ..

Most read news

  • 24 hours
  • 48 hours
  • 1 week
1
Second quarter 2018 results - ramping up construction and increasing backlog and pipeline
2
Pittsburgh International Airport Selects World-Renowned Architectural and Engineering Firms with Local Ties to Collaborate on Design of New Terminal
3
Federman & Sherwood Announces Filing of Securities Class Action Lawsuit Against National Beverage Corp.
4
Sterling National Bank Grows Commercial Banking and Commercial Finance Teams with Key Hires
5
FAURECIA : DOUBLE-DIGIT GROWTH IN SALES AND OPERATING INCOME IN THE FIRST HALF - UPGRADED FULL-YEAR GUIDANCE

Buy and sell signals

  • Trend
  • Moneymachine

Copyright Euroinvestor A/S 2018   Disclaimer and Terms of Use
Quote information is delivered by Morningstar.
Data is delayed 15-20 minutes according to the distribution agreements set by the different exchanges.
 
21 July 2018 04:39:35
(UTC+00:00) Dublin, Edinburgh, Lisbon, London
Version: LiveBranchBuild_20180712.1 - EUROWEB2 - 2018-07-21 05:39:35 - 2018-07-21 04:39:35 - 1000 - Website: OKAY