08/06/2019 14:00:00

Backyard Picnics in response to desire to connect with neighbours - several hundred residents take part in SATO events today

SATO Corporation, Press Release, 8th June 2019, at 4:00 pm

Several hundred residents of SATO, one of Finland’s leading rental housing providers, took part in SATO Backyard Picnics organised for the first time today in the Helsinki Metropolitan Area, Turku and Tampere. Organised on the grounds of 14 SATO buildings, the events responded to the need expressed in surveys conducted in Finland that the majority of the respondents would like to spend more time with their neighbours.

Neighbourhood festivals and events such as the Restaurant Day have increased urban communality, but in many apartment buildings people still do not know the people next door. According to the results of a survey commissioned last summer by SATO among more than a thousand people in Finland, the most natural way of spending time with neighbours among residents of apartment buildings and terraced homes is taking part in traditional communal work gatherings (55%), but more than one in three (35%) would also like to join other events such as barbecues.

- Our residents have also expressed the wish to spend more time with their neighbours, says SATO Community Manager Piia Matilainen. - Food connects people across language and cultural borders and that’s why we decided to organise Backyard Picnics where everyone brings something to share. We also wanted each event to look like the people living in the building, so residents have taken part in event planning.

- I brought coffee and strawberry cake, and the cake is already gone! It is so lovely that SATO organized this kind of event, says resident Elli Elomaa, who visited the neighbourhood festival.

Organised for the first time now, several hundred SATO residents participated in the Backyard Picnics. Matilainen hopes these events will become a tradition and that they will encourage residents to come up with other communal activities, too.

- We’ve put a lot of thought and effort into promoting good neighbourly relations in recent years. We find it plays a huge role regarding residential comfort and wellbeing, Matilainen points out. - At SATO we can contribute towards good neighbourly relations by, for example, providing the setup for these events.

SATO Backyard Picnics were organised on the grounds of a total of 14 buildings in areas including Pikku Huopalahti and Tapulikaupunki, Helsinki, Soukka, Espoo, Hakunila, Vantaa, Martti, Turku, and Härmälä, Tampere.

For more information please contact:

SATO Corporation

Miia Eloranta, Director, Marketing and Communications, miia.eloranta@sato.fi, phone +358 201 34 4497 or +358 50 441 4221

Piia Matilainen, Community Manager, piia.matilainen@sato.fi, phone: +358 201 34 4152




Post comment

Related debate

  • 1 week
  • 1 month
  • 1 Year
18 Aug
Da flere skribenter stadig gerne vil beholde tråden for samling af de mange vigtige informationer o..
15 Aug
Det kunne tyde på at nogen mor modtaget receptal, der udviser netop det vi har talt om - at Envarsus..
19 Aug
Endnu en dansk patriark er død. Ære være hans minde.
18 Aug
Da Berlingske Media for cirka 1 år siden overtog Euroinvestor for 23 mio kr, meddelte de, at nu skul..
18 Aug
Fra anden skribent i Veloxis FB gruppen: Børsen side 4, søndag den 18. august. Et uddrag fra e..
20 Aug
Ny artikel på Medwatch:   15,5 pct. af amerikanske patienter, der får en nyretransplantation i dag, ..
20 Aug
  har du læst regnskabet - de forventer at tjene 4 mia i 2019 i forhold til en værdi af selskabet på..
19 Aug
En fantastisk dygtig og sympatisk erhvervsmand.  Og en ægte patriot som også betalte sin skat med gl..
16 Aug
14 Aug
Ja, TEVA er jo bare en dårlig historie at købe ind i. I Danmark er aktien (som alle jo ved) primært ..


EuroInvestor: In Focus


EuroInvestor: In Focus


EuroInvestor: In Focus

Most read news

  • 24 hours
  • 48 hours
  • 1 week
Industry Welcomes Second-Generation Low Emission Methanol-Fuelled Vessels
CADE INVESTIGATION UPDATE: Hagens Berman Reminds Cadence Bancorp. (CADE) Investors of Ongoing Investigation
GDOT INVESTOR ALERT: Hagens Berman Investigating Possible Disclosure Violations by Green Dot Corporation (GDOT), Encourages Investors Who Lost $50,000+ to Contact the Firm
CARB Investor Alert: Hagens Berman Reminds Carbonite, Inc. (CARB) Investors of September 30, 2019 Lead Plaintiff Deadline
True Nature Holding Announces A Private Offering Under Rule 506(C) Of Its New Series A, 10% Cumulative Redeemable Perpetual Preferred Stock Offering

Latest news

Copyright Berlingske Media 2019  Cookie- and Privacy policy  |  Cookies  |   General terms of trade  |   Terms of use and IP rights
Quote information is delivered by Morningstar.
Data is delayed 15-20 minutes according to the distribution agreements set by the different exchanges.
21 August 2019 11:02:40
(UTC+00:00) Dublin, Edinburgh, Lisbon, London
Version: LiveBranchBuild_20190819.1 - EUROWEB1 - 2019-08-21 12:02:40 - 2019-08-21 11:02:40 - 1000 - Website: OKAY